We help you figure out what you can and should do online...
then we help you do it.
As the founder and co-founder of half a dozen businesses in areas as different as social networks, retail electronics, publishing, and of course, consulting, I can feel your pain! Too much to do, too many choices.. too many opinions about what you should do. I can help cut through the fog.
I focus on business goals (not just maximizing some number, like Twitter "followers"), and I always make sure we agree on metrics up front: both key performance measures along the way and the ultimate objectives.
My main areas of focus:
- Innovation management
- New revenue streams
- Startups and new ventures
- Marketing, both offline and online
- Content, as a writer and editor
- Sustainability and green practices
I focus on business goals (not just maximizing some number, like Twitter "followers"), and I always make sure we agree on metrics up front: both key performance measures along the way and the ultimate objectives.
My main areas of focus:
- Innovation management
- New revenue streams
- Startups and new ventures
- Marketing, both offline and online
- Content, as a writer and editor
- Sustainability and green practices
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Brief career overview
Michael Odza
So you can see my range:
- Online strategies: new revenue streams, content, email and social media marketing advice and execution, search engine optimization (SEO).
--Currently CEO, FoorumNet, Inc. a customizable platform for business- and regionally-focused social networks.
--Also: Advisory Board member, Sustainea.com, online community of sustainability professional societies
- Scientific research online recommendation service: VP Business Development
- Data center think tank: President: staffing, financial reports, international conference and exposition, online communities and content sales, membership network of data centers. Prepared company for sale.
-Social network startup: Consumer engagement & insight (market research).
- Web publisher: building online businesses around news, advertising (real estate, auto, local services, etc.), online communities, video, blogs.
- Publisher & editor: subscription newsletter on technology transfer, innovation and commercialization, intellectual property and startups, from universities and federal labs to industry.
- Retail consumer & commercial electronics startup: Sales & marketing management.
- Satellite/cable entertainment marketing: MTV, Nickelodeon, Showtime: TV, events, direct mail.
- Book sales, then national director of sales for a book publisher.
- Education: Harvard University, plus ongoing courses, workshops and webinars.
- Online strategies: new revenue streams, content, email and social media marketing advice and execution, search engine optimization (SEO).
--Currently CEO, FoorumNet, Inc. a customizable platform for business- and regionally-focused social networks.
--Also: Advisory Board member, Sustainea.com, online community of sustainability professional societies
- Scientific research online recommendation service: VP Business Development
- Data center think tank: President: staffing, financial reports, international conference and exposition, online communities and content sales, membership network of data centers. Prepared company for sale.
-Social network startup: Consumer engagement & insight (market research).
- Web publisher: building online businesses around news, advertising (real estate, auto, local services, etc.), online communities, video, blogs.
- Publisher & editor: subscription newsletter on technology transfer, innovation and commercialization, intellectual property and startups, from universities and federal labs to industry.
- Retail consumer & commercial electronics startup: Sales & marketing management.
- Satellite/cable entertainment marketing: MTV, Nickelodeon, Showtime: TV, events, direct mail.
- Book sales, then national director of sales for a book publisher.
- Education: Harvard University, plus ongoing courses, workshops and webinars.
Mobile (Mountain time)